Event management is a process that involves initiating, planning, coordinating, and implementing events, such as press conferences, presentations, meetings with the media, etc.
What work can be included
- development of the event concept and scenario
- selection of contractors and communication with them on a turnkey basis
- selection of speakers and presenters
- invitation, accreditation and support of the media during the event
- PR support of the event: communication using tools and channels that meet the goals and target audience of the event
Who needs event management
- companies that have a communicator but need to attract additional resources or expertise for events
- companies that have not done events before and want to take into account all the nuances of preparation
- companies that do not have enough resources to find and select partners and contractors for the event
What results can you expect
- holding an event that meets business goals and communication objectives
- delivering key messages of the company to the target audience through direct communications or publications in online media or social networks
- wider audience reach through expanded communication channels and an integrated approach
